Tracey Schroeder led the strategic communications efforts for the Women’s Bar Association of Illinois (WBAI), crafting press releases, email campaigns, and social media content that amplified the organization’s initiatives and events. She ensured that each communication was aligned with the association’s mission and resonated with its members and the wider legal community. By strategically timing and tailoring the messaging, Schroeder enhanced the association’s visibility, engagement, and influence. Her communications approach helped drive participation in key events, strengthen member connections, and elevate the association’s presence across multiple platforms.