Persuasive, Predictive, Factual, Engaging
Boost your practice with Tracey L. Schroeder, J.D., the savvy PR and communications pro for law firms, businesses, and non-profits. With her experience as a practicing attorney and more than 20 years working in communications, she has the expertise to make things happen.
Tracey’s passion is all about teaming up with law firm and business leaders to hit their targets. Her commitment to lifelong learning and professional growth ensures she’s always armed with top-notch strategies and insights for her clients.
Big-agency communications expertise with a boutique, entrepreneurial mindset
Services
Does your firm or business need marketing, public relations and/or communications assistance? Tell us your ideas and we’ll write it for you, or send us what you have and we’ll polish and perfect it. Turnaround time is quick and most projects can be expedited.
Legal
We offer a spectrum of legal services designed to support your organization’s strategic communications, from guiding you through complex legal frameworks to ensuring your policies and campaigns are both effective and compliant. (Because sentencing is important!)
- AUMs, MOUs, Resolutions
- Elections (Campaign Materials/Marketing, Communications)
- Legislative Testimony
- Legal Research
- Policies/Bylaws
Proofreading & Editing
Our expert proofreading and editing services are tailored to refine and perfect your most critical documents, ensuring clarity, precision, and professionalism across all your written communications.
- Legal Documents (Motions, Memos, Briefs, etc.)
- Resumes, Cover Letters, Personal Statements
- Publications, Brochures
- Policies/Bylaws
Professional Communications
Our professional communications services are designed to enhance every aspect of your messaging, from crafting compelling narratives to managing critical projects, ensuring your content is impactful, polished, and strategically aligned with your goals.
- Newsletters
- Email Campaigns
- Research/Reporting
- Resumes/CVs
- Cover Letters/Personal Statements
- Crisis Communications/Public Statements
- Portfolios
- PowerPoint Presentations
- Social Media/Blog
- Website
- Board Documents (Board Action Requests, Agendas, Reports)
- Templates
- Publications
- Letters of reference
- RFPs/RFIs
- Project Management/Timelines
Public Relations
Our public relations services are crafted to strategically shape your brand's narrative, manage your media presence, and effectively communicate during critical moments, ensuring your message resonates with the right audience at the right time.
- Press releases
- Speech writing
- Media kits
- Earned/Paid Media
- Crisis Communications (Internal, External), Public Statements
Marketing & Branding
Our marketing and branding services are designed to elevate your brand’s presence across all platforms, crafting compelling content, strategic placements, and innovative campaigns that effectively engage your target audience and distinguish you in a competitive landscape.
- Ad Copy (Print, Outdoor, Digital, Social, Email, Direct Mail)
- Website (Content, Layout, Maintenance)
- Newsletters (Content, Editing, Layout)
- Ad Placement (Print, Outdoor, Digital, Social, Email, Direct Mail)
- Surveys
- Branding
- Competitive Landscape
- Blog Posts
- Social Media
- Publications
Event Planning
Our event planning services are tailored to create memorable and seamlessly executed experiences, from finding the perfect venue and speakers to crafting cohesive event branding and communications that captivate your audience and leave a lasting impression.
- Venue search
- Speaker search
- Conference Program/Speaker Bios
- Event Communications (save the date, invitations, reminders, registration emails)
- Event Website
- Event Signage
- Event Branding
- Conference Swag
Work
Tracey has proven capabilities in all facets of strategic communications, having designed and implemented communications and creative campaigns for a myriad of for-profit and non-profit industries. She offers senior-level expertise and is a valued partner to her clients. Take a look for yourself at the work she’s done.
Kind Words
Tracey is thoughtful and has a keen eye for detail. She approaches each project with a positive attitude, tireless effort, and creativity. She is an asset on any project, big or small, and has a passion for a job well done. She is easy to work with and you will be confident in the final product with Tracey on the team!
Whitney K. Siehl, Associate Attorney, Hagens Berman Sobol Shapiro LLP
Working with Tracey has been an exceptional experience! Her attention to detail and vast knowledge has contributed greatly to the success of our firm. Highly recommend!
Kelly Dunk, Practice Manager, Schroeder Regenerative Orthopedics
I would trust Tracey implicitly with any marketing-related task that needs to be completed. I have no doubt based on the beautiful work she has put in creating semiannual newsletters for the Women’s Bar Association of Illinois (one of the biggest female attorney organizations in the country!), her phenomenal efforts planning golf outings, galas and other ceremonies and events, and her very positive and optimistic attitude that anyone seeking her help would be well-served.
Caidi Vanderporten, Partner, Mammas | Goldberg | Vanderporten
About Tracey L.
Schroeder
A licensed attorney with deep roots in Chicago’s PR, communications, marketing, and event planning scenes, Tracey’s expertise spans both for-profit and non-profit realms. From board relations and elections to education and legislative matters, she’s the versatile expert your firm needs.
Tracey loves a challenge and is truly passionate about partnering with law firm leaders to help each practice achieve their goals. She is a lifelong learner, prioritizes professional development to ensure she brings the best to her clients and their firms.
Get in touch
Reach out today to grow your business and enhance your brand with professional communications support.